When we got to understand the needs of Textbook Teacher’s business, our first port of call was improving the website.
By understanding what their clients were seeking and the specific areas they wanted to tackle within the education sector, we were able to build and design a website that supported Textbook Teachers core mission.
A vital part of this website build was understanding how Textbook Teachers differ from other education recruiters, as they had values they really wanted to represent on their website.
Once the new website was live, we integrated a long term SEO strategy, which has enabled them to gain top positions for key phrases.
With a new website more user-friendly, and organic visibility lifted, Textbook Teachers have seen a dramatic uplift in enquiries.
To further support their lead generation strategy, we also implemented a new Google Ads strategy. With our input and knowledge to create these Google Ads Campaigns, Textbook Teachers now see over 250 leads per month, from the same spend they were getting for 1o before we came along.